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Anthem Blue Cross and Blue Shield

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Mar 30, 2022

  • Large Group
  • CT

Restricted gift cards now available as incentive for wellness programs

Anthem supports your clients’ efforts to improve the health of employees and their families with worksite wellness programs. Clients with worksite wellness budgets can choose wellness program and incentive ideas that are eligible for financial support from Anthem. We now offer rewards and incentives in the form of a restricted MasterCard that can be used for health-related purchases. Gift cards that are purchased independently by employer groups are not eligible for Anthem funding or reimbursement.

Health-related purchase categories include:

  • Doctors and physicians
  • Dentists and orthodontists
  • Osteopaths
  • Chiropractors
  • Optometrists and ophthalmologists
  • Opticians, optician goods, and eyeglasses
  • Podiatrists and chiropodists
  • Nursing and personal care facilities
  • Hospitals, medical, and dental laboratories
  • Medical services and health practitioners
  • Medical, dental ophthalmic, and hospital equipment and supplies
  • Drug stores and pharmacies

Please contact a member of your service team for more information.

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