Anthem Life is participating in the year-long Help Protect Our Families campaign to tell consumers about the need for life insurance. The Life Insurance Marketing and Research Association (LIMRA) and six other trade associations are sponsoring this campaign to help educate the estimated 60 million Americans who are underinsured or have none at all.
You can share our new infographic (upstate version, downstate version) to tell clients about the importance of life insurance.
According to the latest LIMRA research:
- 46% of American adults have no life insurance
- Interest in life insurance is at its highest level in five years
- Two-thirds of millennials in the U.S. have children under age 18 in their households, yet just 49% have life insurance
- 50% of American workers believe that having life insurance as a job-related benefit is more important than ever
Contact your Anthem Life representative for more information on this initiative or visit our Life webpage.
Life and Disability products are underwritten by Anthem Life & Disability Insurance Company, an affiliate of Empire HealthChoice Assurance, Inc. Independent licensees of the Blue Cross and Blue Shield Association. Anthem is a registered trademark of Anthem Insurance Companies, Inc. Life insurance benefits provided under Certificate Form Number LBO A NY 0105 C REV 0209. Disability insurance benefits provided under Certificate Form Number DLS A NY 1113 C. The expected benefit ratio for the Disability policies is 60% for groups of less than 50 lives, and 65% for groups of 50 or more lives. This ratio is the portion of future premiums which the company expects to return as benefits, when averaged over all people with this policy. This policy provides disability income insurance only. It does NOT provide basic hospital, basic medical or major medical insurance as defined by the New York State Department of Financial Services.